Spotlight on…is an initiative of WICI (Women in Credit Insurance) aiming at highlighting females and male allies working in the Trade Credit Insurance business. Every month, a new interview article will be published on ICISA website.
This month in the spotlight is Laura Dayer-Smith. Laura has been working in the credit insurance industry for over 20 years, starting her career as a commercial underwriter at Allianz (which was Euler during her time there) and Coface. She then transitioned into broking with HSBC Insurance Brokers, working in both the UK and Hong Kong. Before joining Cartan in July 2024, she spent ten years at Aon UK as a Client Director, where she managed their SME team and looked after her own portfolio of mid-market clients. She is currently serving as a Commercial Manager at Cartan Trade.
What are your top 3 tips for a successful career in the trade credit insurance industry?
- Build strong relationships with brokers, underwriters and your clients, meet regularly to understand their needs and requirements, the occasional lunch is appreciated!
- Credit Insurance is always evolving, be adaptable and willing to learn.
- Be a team player, and willing to help others.
What is the biggest challenge facing leaders today?
There are many. Keeping up with technology advancements for example A.I. Compliance/regulatory requirements and making sure new talent are keen to join the Credit Insurance industry.
What is the most important lesson you’ve learnt during your career?
You will not know everything and to ask for help when you need it, it’s not a sign of weakness.
What is your favourite part of your job?
No day is ever the same, every day you will have a new challenge.
What are the biggest challenges facing our industry?
The biggest challenge for our industry is lack of growth. Many businesses believe credit insurance is too expensive, their customers are financially stable and will never default, insurers only cover good risks. To overcome these challenges, it’s crucial to educate businesses on the true value of trade credit insurance, demonstrating how it can protect against significant losses and support sustainable growth.




